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Jack Foley | firstname.lastname@example.org
On Thursday, Feb. 16, Radford University announced the number of freshmen applicants received up to Feb. 10, and the total was record setting for the university. The numbers for freshmen applicants were up 78.5 percent from last year’s total freshmen applications, with the up to date total being 13,291. The almost doubling of freshmen applications was announced along with a 28 percent increase in the number of transfer applications. This showed that the continual actions of the administration to advertise the wide-ranging opportunities at Radford are working.
The news release on Feb. 10, by Radford University, connected the boost in applications to many things, “including additional outreach to prospective students and their families, increased communications about the many diverse and exciting opportunities that Radford offers students and earlier financial aid notifications for prospective students.” Also, the efforts of the recruitment staff have contributed to this. “We have done some new things with visitation programs. Our recruitment staff is even more engaged with prospective students, making outreach by telephone, email, texting, [and] we’re very visible on social media,” said Radford University Vice President for Enrollment Management Kitty McCarthy, in an interview with WDBJ7.
The results of the administration’s efforts have not only been with a number of applications but also with the quality of the prospective students who are applying. The Radford news release also stated that the academic profile of the applicants received has “increased by 1.9 percent compared to the average GPA of total applicants for last fall’s new freshmen class.” The number of applications for next year’s freshmen class is expected to lead to a record-setting freshmen class.